Brussels Special Venues shines at IBTM World 2024

🌍 IBTM World, the leading global event for the meetings, incentives, conferences, and events (MICE) industry, took place in the bustling city of Barcelona this year, and Brussels Special Venues (BSV) was thrilled to be part of it! This annual gathering brings together thousands of industry professionals with one goal: to inspire and empower the events sector to deliver exceptional experiences for clients worldwide.

Representing the vibrant event scene in Brussels, Heidi Martens, our Association Manager, attended the event on behalf of BSV. Teaming up with visit.brussels, we proudly showcased why Brussels is the ultimate destination for unforgettable events. From our diverse range of unique venues to our expertise in hosting world-class events, we made sure the spotlight was on Brussels as a premier location for MICE activities.

What Makes IBTM World Special?

IBTM World is more than just a trade show—it’s the heartbeat of the global meetings industry. This year, the event welcomed over 2,500 exhibitors, including destinations, hotels, and top suppliers, ready to connect with more than 12,000 industry professionals. With its mission to inspire and facilitate meaningful connections, IBTM World provides the perfect platform to network, exchange ideas, and build valuable partnerships that drive business growth.

For us at BSV, it was an unparalleled opportunity to engage with industry leaders, meet potential collaborators, and represent the event sector in Brussels—the capital of Europe.

BSV at IBTM World: A Joint Effort

Our shared stand with visit.brussels symbolized the spirit of collaboration that defines our city. Together, we highlighted Brussels’ many strengths:

• Unique venues: A diverse selection of spaces, from historic landmarks to modern architectural wonders.
• Prime location: Situated in the heart of Europe with excellent connectivity.
• Expertise in hosting events: From small meetings to large-scale international conferences, Brussels has it all.

Heidi Martens worked tirelessly over the course of the event, connecting with industry professionals, showcasing our venues, and positioning Brussels as a must-visit destination for organizers seeking a mix of history, culture, and modernity for their events.

Looking Ahead

As IBTM World inspires the global MICE industry, Brussels Special Venues is more committed than ever to delivering top-tier event experiences. We’re excited about the partnerships and connections made during the event and look forward to welcoming even more professionals to our city.

Whether you’re planning a corporate meeting, a product launch, or an international conference, Brussels Special Venues is ready to help you find the perfect venue to create unforgettable moments in the heart of Europe.

Stay tuned for more updates, and don’t hesitate to reach out to explore how we can make your next event extraordinary!